How to Get Your Music Out There
Read on if you’re new to the music industry and wonder how to get your music out there. Three main steps can lead to success:
- Promoting your music on social media
- Getting it on streaming services
- Building a fan base
Follow these steps to get your music heard! Listed below are the best ways to get your music heard:
Promoting your music on social media
The social media realm is a valuable tool for promoting your music. There are countless platforms available to you, and there are endless ways to make your presence known. Here are some of the most popular methods for reaching the widest audience. 1. Create a profile on Instagram
Interlink your social media pages. Interlinking your pages helps potential fans find you and ensures that your social media following grows steadily. People aren’t going to spend time scrolling through every post to find your music. So creating accessible routes to your other profiles can make a big difference. Some social media platforms even allow you to pin your music to the top of the page so that fans can find it more easily. Use links to drive fans to your other profiles.
Find out what your audience wants. Do you want to reach a young female audience, or do you want to target the older generation? Do you want your music to resonate with young people? What demographics will your fans identify with? Consider what your current fans already enjoy. If you only have a few followers on Facebook, don’t bother posting images of yourself on Instagram. Make sure your fans are aware of that. Besides putting up the right photos, be consistent. Consistency will help your audience discover you.
Post-behind-the-scenes content. Showcase your music with behind-the-scenes content. It makes you more approachable and human, and it illustrates your life and shows your personality. People will relate to you better if you offer them a glimpse of your life and work. Make your posts visually appealing and use new music hashtags to attract new fans. Make sure to share your music on all platforms regularly.
Getting it on streaming services
Independent recording artists must get their music onto streaming services. According to Statista, there is 400 million music streaming subscribers worldwide, which is likely to continue to grow. Here are some tips to get your music on streaming services:
Decide which streaming services you want to use. Spotify and Apple Music both have extensive catalogs, with some even offering animated video backgrounds to some albums. Some services also offer premium subscriptions, which may be more appealing to a broader audience. Some streaming services offer free trials, but most will charge $9.99 a month. Remember that bundle prices may be swaying users to choose one over the other.
Be sure to upload your best work. If you upload music to streaming services, you will be competing with the best. If your track isn’t excellent, it won’t stand out and receive much attention. Create a playlist if you have a new release or are just looking to increase your fan base. You can even embed a follow button on your website so fans can follow you and add your music to their playlists.
Make sure to encode your videos properly. Wrong video encoding may result in legal problems and headaches. Incorrect video encoding may be your worst enemy, and it can also lead to a whole host of other issues. Check out the video encoding guide before uploading your videos to streaming services. Ensuring that your music can pass the YouTube review test is essential.
Building a fan base
For musicians, building a fan base is crucial. You can use various methods to reach out to fans, such as radio plays, guest posts, and interviews. Email is still the best way to communicate with fans, so explicitly offer to sign up for an email list. That is different from spamming them on social media. If you have a fan base, you can also provide them with an opportunity to follow you on social networks.
Another effective way to build a fan base is by collaborating with other artists with similar followings. You can offer your fans exclusive content they won’t find anywhere else. Collaborations can take many forms, including live shows, song features, and video content. Also, you can run contests on social media. These are tricky to execute, but they can give you the chance to gain new fans.
You can also organize private events to meet potential fans and build a fan base. You can start by using your contacts and asking friends and relatives if they have any upcoming events that you can perform at. You can also use services such as GigSalad to find events and private parties. This way, you can reach new music fans without spending a lot of money. A fan base is an essential part of your music marketing strategy.
Getting it on the radio
Getting your music on the radio is possible with the right strategy. In Australia, there are over 450 community radio stations. One way to serve all of them is by using AMRAP’s AirIt. It would be best to encourage your fans to request your music on these stations. In addition to requesting your music, you can also contact radio stations directly, asking them to play your tracks. However, this can be expensive, so it’s not a viable option for all artists.
Make sure you follow up after your music has been played. Follow the radio station on their social media accounts and let them know that you enjoyed listening to their music. Show that you’re interested in the station and the presenter. The radio station may play your music on their airwaves without having heard it before. By following up after the station, you can increase your chances of getting your music on air. Ultimately, radio stations will listen to your music if they feel it fits their audience.
You can also submit your track to local radio stations. College radio stations are great places to start as they tend to play less mainstream music and are not as commercially driven. That may allow them to take a risk on your music. In addition to college radio, local commercial stations may want to play your music. They may even be interested in playing your music if you’re a local act. If you’re unsure which radio station is best for you, check out a few other websites to see if there’s a station in your area.
Getting it on a podcast
Getting your music out there on a playlist is a great way to promote yourself and your music. You can use influencers to get your show out in front of new audiences. Remember that there is reciprocity involved, and you may need to provide free products or give monetary compensation in exchange. A well-produced podcast can have a significant impact on the growth of your fan base. Create an account and fill out your profile and RSS feed. Once you’ve finished recording the podcast, you can distribute it to different streaming services.
Before choosing a podcast to get your music played, do your research. Find out the vibe of the show and who the guests are. Also, consider what kind of music McElroy prioritizes. Suppose the show is aimed at people of colour. In that case, you might want to consider donating your music to the LGBTQIA community. Besides, make sure that the podcast’s values align with yours.
Create a podcast logo and write a podcast script. That will help your podcast stand out amongst competitors. Podcast cover art should be unique and relate to the theme of your podcast. It also has to connect to your music and theme. You can also use your logo as a cover for your podcast. Once your podcast has a logo, you can now get it up on the Internet! Don’t forget to share the music and the link in your podcast.
Getting it on a website
There are many ways to get your music out there. You can go through radio stations or local newspapers. There are blogs, podcasts, and online stores that feature music and artists, and it is essential to find out which ones are relevant to your music. Getting your music out there on a website will help you promote your music. But how can you make sure that a wide range hears your music of people?
First, make sure your website has a mailing list signup form. Email marketing is an excellent way to reach music fans directly. The emails you collect indicate that your fans are interested in your music. They are more likely to receive your email updates than Facebook or Twitter posts. You can send out an email once or twice a week to your fans so that they won’t miss it. Don’t be afraid to use the email form on your website to collect email addresses.
Next, start building an email list. While there are many ways to get your music noticed online, email newsletters are still the most effective to reach fans. But only superfans will subscribe to your newsletter. Also, create social media accounts. Follow some best practices and make use of these to communicate with fans. These social media profiles can be beneficial for your music career, and it’s also a great way to get feedback.